The Leadspace Value Mapping option enables you to push custom values in place of Leadspace values. This function is available on a majority of Leadspace fields including:
Company Sub Industry
Company Revenue - Exact*
Company Revenue - Range*
Company Size - Exact*
Company Size -Range*
LS Company ID*
Original Email Verification Status
Person Job Functions
Person Products and Technologies
Site Is Subsidiary
*Available for GU, DU, and SITE fields
Why Value Map?
The most common use case for Value Mapping is aligning Leadspace values with a customer's existing picklist values. For example, for Company Size - Range, Leadspace uses "1-10", "11-50", etc. as values, whereas a customer might use "0-25", "25-100", etc. as values. Through Value Mapping, the customer can choose to receive the Leadspace value of "1-10" as "0-25" in their Salesforce/Marketing Automation platform instead.
A second use case for Value Mapping is translating Leadspace values into values that better fit a customer's needs. For example, if a customer needs very specific Company Industry values, he can leverage a NAICS to Industry mapping, and push a specific industry for each NAICS code. Leadspace offers 19 general industry values, but with a NAICS to Industry mapping, the customer can receive hundreds of specific industry values.
Value Mapping Examples
|Source Field Name||Rule||First Value (Leadspace)||Second Value (Leadspace)||Target Field Name||New Value(Custom)|
|Company Size - Exact||IS BETWEEN||0||25||Company Size - Range||0-25|
|Company Size - Range||EQUALS||1-10||Company Size - Range||0-25|
|Company State||EQUALS||TX||Company State||Texas|
|Company NAICS||EQUALS||611512||Company Industry||Flight Training|
|Company Zipcode||STARTS WITH||733||Company State||Texas|