To make sure Leadspace brings you the best enrichment results, our enrichment process relies on the input data provided by you. The better the input, the better our results are.
Below you can find out what input data you should provide to Leadspace to have a successful enrichment for our various features.
Please note that the data input requirements apply on both offline enrichment as well as our automatic enrichment via marketing automation systems or our Leadspace API.
Leads/Contacts Enrichment
Our Leads/Contacts enrichment process uses the following data fields as input:
|
Field Name |
Mandatory |
Recommended |
Comments |
|
Company Name*/Account |
X |
|
Company Name, Company Website, Person Email - while only one of them is mandatory, having all of them (or at least two) is recommended and will improve results significantly. |
|
Company Website* |
X |
|
Fallback in case Company Name is not available. |
|
Person Email* |
X |
|
Fallback in case Company Name is not available. Business email address. *If personal email address, Company Name or Company Website MUST also be provided. |
|
Person First Name |
X |
|
|
|
Person Last Name |
X |
|
|
|
Person Job Title |
|
X |
If we are unable to find a new title, we will use the input title provided to determine Level, Department, etc. |
|
Person Location (City, State, Country) |
|
X |
|
* Only one of the 3 fields marked with an asterisk is needed for successful enrichment.
Account Enrichment
Our Accounts enrichment process uses the following data fields as input:
|
Field Name |
Mandatory |
Recommended |
Comments |
|
Account Name |
X |
|
|
|
Account Website |
|
X |
|
|
Company Location |
|
X |
|
Best Practices to Avoid "Invalid Input" Error
- Avoid special characters in Company Name
- Avoid fake Company Names ("1234", "xyz", "none", etc.)
- Avoid personal Email Addresses ("gmail.com", "hotmail.com", etc.)
* If your input contains one of the above, your enrichment may still be successful if your other data points are valid.
If you have any questions or queries how to leverage the input you send to Leadspace, please contact us at support@leadspace.com .